TreImage, a top licensing and marketing agency, has launched B.Duck TV USA to better connect with U.S. families.
B.Duck TV USA brings the popular B.Duck brand’s digital content to American audiences. Announced in late November 2025, the new YouTube channel offers short animated videos made for young children and toddlers.
What B-Duck content is all about
The videos focus on educational themes such as vocabulary, numbers, and basic learning skills, presented through playful stories that families can enjoy together.
B.Duck TV USA is a major step for the B.Duck character, a well-known yellow duck created in 2005 by Hong Kong designer Hui Ha Lam. By 2010, the brand expanded into licensing, with over 400 official products and more than 30,000 items sold worldwide.
The brand features 25 characters, such as Buffy, B.Duck Baby, and Dong Duck. Together, they have attracted over 19 million followers on e-commerce and social media, and their videos have been viewed more than 1 billion times.
Where to find all B-Duck videos
The YouTube channel launched its first video on November 20, 2025, and now releases new episodes every Thursday. The first episode, “B.Duck’s Fun Day at the Farm,” takes viewers on a fun adventure as B.Duck explores the countryside, meets animals, and tries out simple farm activities.
This five-minute animated short teaches animal names and sounds, mixing learning with humor to engage kids ages 2 to 5. By late November, three more videos had been added, each under seven minutes, covering topics like colors at the playground and shapes at the bakery.
Charles Singleton, CEO of TreImage, highlighted the strategic timing of the launch during a period of heightened family media consumption. “We are working closely with producers to deliver the best storytelling tailored for American audiences,” Singleton stated in the official press release.
Theme songs for Thanksgiving, Christmas, and New Year’s will be released by December 31, 2025, showing B.Duck in festive scenes that highlight gratitude, sharing, and new beginnings. These specials will include sing-along parts to get kids involved, and more seasonal episodes for 2026, like spring adventures and summer beach days, are already in production.
Rodrigo Dagnolo, CEO of byFrog Co. agency managing B.Duck in the Americas, emphasized the platform’s role in brand evolution. “B.Duck TV consolidates our digital footprint, bridging early childhood development with lifelong fandom,” Dagnolo remarked.
This two-part approach makes the channel more than just an educational tool. It also includes pop culture references for older siblings and parents, like hidden Easter eggs that show B.Duck’s love of travel.
ByFrog helps keep the content culturally relevant by adapting global successes, such as the Brazilian YouTube channel launched in 2024 with over 100 episodes, to fit what U.S. audiences enjoy.
The B-Duck channel lineup in 2026
The 2026 lineup will be diverse, with more than 50 episodes in the works on topics like STEM basics, emotional skills, and caring for the environment. Regular segments will include “B.Duck’s Word Quest,” where B.Duck solves puzzles to learn new words, and “Number Neighborhood,” which teaches counting through neighborhood activities.
Working with U.S. educators, the team makes sure each video is the right length for young viewers, lasting 4 to 8 minutes. Safety features include closed captions, adjustable speeds, and YouTube Kids integration for supervised watching.
The launch fits with current trends in kids’ digital media. Platforms like YouTube are very popular, with 80% of U.S. parents using it for children’s content, according to recent Nielsen data.
B.Duck TV USA stands out by using its own unique characters instead of generic animations. In the first month, early feedback on parenting forums has been positive, with viewers liking that there are no commercial breaks.