LG has opened U.S. preorders for the new OLED evo C6 and OLED evo G6, with pricing starting at $1,399 for the 42-inch C6. It goes all the way up to $24,999 for the 97-inch G6.
Here is more about these models and the flagship tech LG is now pushing down to them.
LG’s 2026 OLED lineup official prices
The LG C6 costs:
- $1,399 for 42 inches
- $1,599 for 48 inches
- $1,999 for 55 inches
- $2,699 for 65 inches
- $3,699 for 77 inches
- $5,299 for 83 inches.
For the LG G6, you will pay:
- $2,499 for 55 inches
- $3,399 for 65 inches
- $4,499 for 77 inches
- $6,499 for 83 inches
- $24,999 for 97 inches.
Retail availability commences in March 2026. Shipping for the C6 starts the week of March 16, 2026. Its counterpart, the G6, ships from March 23, 2026, depending on availability.
The real story is not just the prices
The biggest jaw-dropper is that LG is keeping most prices close to last year’s levels. Compared to the 2025 lineup, the 83-inch C6 is actually $100 cheaper than the 83-inch C5 was at launch, while most other sizes stay flat. That is good news if you expected 2026 TVs to cost more across the board.
You also get more power in the C6 than you might expect. It has these features:
- Alpha 11 AI Processor Gen3
- Supports Dolby Vision
- Dolby Atmos
- Gaming features like up to 165Hz refresh rate
- NVIDIA G-Sync
- AMD FreeSync Premium
- 0.1ms response time
The extra twist is that the 77-inch and 83-inch C6 models are more interesting than the smaller sizes. Those two larger models use the same newer panel tech found in the G6. Hence, you get a more premium screen without paying full G-series money.
What this means for you as a buyer
If you want the best value, the C6 looks stronger than before. You are getting a high-end processor, strong gaming support, and no major launch-price jump on most sizes.
If you care most about bright-room performance and TV picture quality, the G6 still looks like the one to beat.
If you are shopping for a 77-inch or 83-inch TV, that is where things get especially interesting. Those larger C6 sets will end up being the sweet spot. They bring over more premium panel tech while staying well below G6 pricing.
Is this the full 2026 OLED lineup?
Not quite. The broader OLED family includes models like the W6 Wallpaper TV and other OLED series
However, the official U.S. pricing rollout that is live right now is on the C6 and G6.